The SHYFT Starts Now.
Gain GTM Clarity.
Win More Deals.
Scale Faster.

Your Strategic Partner for the AI-Driven Age

Most Early-Stage B2B Companies Don't Have a Marketing Problem.

They have a GTM problem.

The symptoms are familiar:

• Every quarter feels like a reset.
• Inputs are random, outputs are unpredictable.
• No one owns the process.
• Teams are disconnected with no shared framework.
• You're still running the old waterfall playbook instead of a
cohesive, customer-centric motion.

SHYFT Insights works with early-stage B2B founders and revenue leaders to build the GTM clarity and infrastructure to answer those questions and align your entire team around the strategy that follows.

25

200+

Strategies Executed

Years Experience

SHYFT Insights completely upended what we thought we knew about positioning. As a founder, it's hard to let go of the idea that you may not actually want to "go wide". Angela's knowledge and unique background make her an invaluable strategic partner. I wish we'd worked with her years ago.

Founder | HRTech

★★★★★